The website redesign procedure can be difficult in the event that you aren’t acquainted with how the whole process works, yet there are a couple of straightforward pieces of advice you can take to make the whole task a lot less complex, quicker, and increasingly more fruitful. Pursue these six stages for a progressively productive and meaningful site update.
Stage 1: Evaluation.
It’s imperative to assess your current site pages to decide if the content on the page ought to be kept, refreshed or disposed of. Distinguish what is working and what isn’t. Distinguish what the qualities and shortcoming of your current site are and benchmark your website’s measurements and analytic data. To do as such, begin with Google Analytics.
Stage 2: Goals Identification.
Presently recognize your objectives and what you picture the final product to be. Are you merely searching for a professional website, or would you say you want to get more leads and deals? Whatever your objectives are, you should be clear to make a website overhaul strategy that lives up to your desires.
Stage 3: Strategy Creation.
Next, your website re-design company (pssst, like ours) will layout an arrangement for accomplishing your objectives dependent on your needs. On the off chance that you are just hoping to build up a professional looking website, look top to bottom at contenders’ sites, or sites you like outside your industry, to show have a broader perspective on what the look and feel that you are going for. Distinguish your website needs and make a system for your site content with the goal that it tends to the pain points and educational needs of your target audience. You ought to likewise ensure it is introduced in a captivating manner that is deliberately situated to expand commitment and changes. If your goal is to generate leads, your hired re-design company should help with designing the website with lead generation strategies, for example, pay per click, SEO, email advertising, content promoting, TV, radio and event marketing to help you achieve your lead generation goals. In this stage, a strategy is laid out to enable you to accomplish your objectives.
“Web design is not just about creating pretty layouts. It’s about understanding the marketing challenge behind your business.”― Mohamed Saad
Stage 4: Needs Assessment.
In light of your objectives, expectations like the scope of work or deliverables that need to be carried out in the website redesign are laid out and alloted to team partners for delivery. For instance: Content, Graphics, Back-end coding, and so on.
Stage 5: Implementation.
Here your website re-design company gets the opportunity to work and assemble everything. At this stage, you will see sitemaps, wireframes, mockups, and so on for input. Any essential changes are made to move the procedure along.
Stage 6: Review and Launch.
The last piece of the website re-design procedure is testing the recently created site. At this stage you test drive the site to guarantee that it is functioning, error-free, and that any contact forms, widgets etc. work and most importantly the website works over all browsers and mobile devices consistently. Once everything gets a green light and everything looks excellent, at that point, the team will approve the site and dispatch it to the client.
A website redesign can be overwhelming with all the changes being made. But essentially at the end of this step-by-step plan, you are guaranteed to get a website you’ll cherish!